Starbucks Reserve ®
Roastery & tasting room
Our love affair with coffee knows no bounds.
Introducing a one-of-a kind coffee shrine in our hometown that captures the past, present and future of Starbucks.
This is our Roastery, a place we had to create. The Siren called. We listened.
A multisensory coffee experience
Here you can watch freshly-roasted beans arrive, chat with our coffee specialists, enjoy the unique beverage and food menu, and experience coffee brewed multiple ways:
- Coffee Press
- Clover Brewed®
Space to meet and learn
Peruse more than 200 titles on coffee, sit down for an impromptu meeting or step up to the mezzanine for a view of the entire roasting operation.
A team of devoted coffee specialists
READY TO SHARE OUR LOVE FOR SMALL-LOT COFFEE
We want you to have an unparalleled experience at the Roastery, and that starts with our Starbucks partners. We have an unreasonable passion for coffee and continuing to learn our craft. Each one of us is a Starbucks Certified Coffee Master. And we can’t wait to share our passion throughout your visit.
The final product
Rare flavors, rarer availability
The Roastery is where Starbucks Reserve® coffees worldwide will be roasted and packaged. Less than 1% of all Starbucks beans will qualify for this distinction, and some are so scarce they might never be available again. Enjoy them while they last.
Starbucks Reserve® Coffee
A Relentless Pursuit of Some of the Rarest Coffees
Each year we travel the world in search of great coffee. Every once in a while, we discover a handful of beans so special and rare that we can’t wait to bring them home and share. Our buyers and agronomists at our Farmer Support Centers work closely with farmers around the world, giving us the ability to discover and source unusual, one-of-a-kind coffees. Our team of expert Starbucks tasters evaluates more than 250,000 cups every year in our tasting room, selecting just a few of the most unique coffees to become Starbucks Reserve® coffees.
Tailored roast profiles for each coffee
Collaborating with our tasting team, our master roasters experiment until they unlock each coffee's inherent flavor qualities. We don’t tell the bean how to taste – we listen to know what the bean has to offer so we can bring out the best flavor.
Bean Storage area
The Green Harvest of Starbucks Reserve® Coffee
We know these beans come from farmers’ hands to our hands. These farmers are entrusting their harvest to us. When the burlap bags full of green coffee arrive, we open them and check for quality. This is where the Roastery process begins.
PUTTING OUR MOST VALUABLE RESOURCE ON DISPLAY
The beans are then transferred via specially designed tubes into one of six 1,000 pound-capacity silos for aeration and to rest before roasting. All of this is open for you to see. The Roastery contains other sets of silos too, including five above the Main Bar where you can see what’s being served today.
SMALL-BATCH and MICRO ROASTERS
SMALL-BATCH ROASTING TOOLS
Our master roasters’ craft is displayed with ever-escalating focus and precision. Master roaster Brad Anderson explains, “It’s like conducting a symphony.” Capable of roasting up to 260 lbs of beans at a time, the larger of our two customized Probat™ roasters, the G120, is what we use for roasting Starbucks Reserve® coffees shipped worldwide and served outside of the Roastery. The coffee roasted in the smaller P25 is available only to customers at the Roastery — each bean for every coffee drink we serve.
A GENTLE TRANSFER SYSTEM
SPECIALLY DESIGNED TO CARE FOR UNIQUE AND DELICATE BEANS
We use air in vacuum-powered tubes to gently convey beans around the Roastery, ensuring that the beans reach their destination in peak condition.
COPPER COOLING CASK
THE SECRET TO ACHIEVING OPTIMAL FLAVOR
We know that the flavor in just-roasted coffee continues to develop after roasting. Our recommendation is that coffee should rest and de-gas for at least eight days. Only then does it reach peak flavor and is ready for serving in our handcrafted beverages. This hand-hammered, custom-built cask is where all beans go to rest before brewing.
AVAILABLE AT THE ROASTERY
Discover the art, science and craft of truly inspired coffee at